In Service of Your Evolution.
Accelerating your journey as a leader and legendary organization.
Relational Intelligence is the key to success in the age of AI. It’s the ability to understand and connect with others, act with awareness under pressure, and build the trusting relationships that shape our performance and impact.
As an Embedded Coach and Head of Culture at Sonder, a unicorn startup that rapidly grew from 150 to 2,500 employees and eventually went public, I led over 10,000 coaching sessions —supporting emerging leaders in achieving the impossible, over and over again. I have seen firsthand what truly fosters engagement, creativity, and resilience…
how I can help
Organizational Advising
Fractional Embedded Coaching, Training & Placement
Facilitation & Team Building
Training & Workshops for Customer-Facing Employees
Organizations
1:1 Executive Coaching
Conflict Coaching
Tailored Referral Services
Six-Month Group Coaching Program
Individuals
Francis Davidson, Founder & CEO of Sonder
“Alita became a cornerstone of our company. She helped our leaders – executives and middle management – understand their blindspots, improve their ability to lead teams and scale themselves up to meet the growing demands of their role. Hiring an embedded coach is one of the best HR decisions I’ve made at Sonder.”
After two decades of working with founders, investors, and high growth teams to build resilient, scalable organizations, I’ve coached visionary leaders who demand more, not just in performance but in how they relate, collaborate, and lead with presence.
Through breakdowns and breakthroughs I’ve seen an enduring truth: most challenges in teams and performance aren’t caused by lack of skill, they come from miscommunication, unresolved assumptions, and reactive dynamics. When we bring curiosity instead of judgment and exploration instead of certainty, real transformation becomes possible.
That’s why my work centers on helping people develop relational intelligence where it matters most: reading the signals we’re actually sending and receiving, interrupting automatic meaning making loops, and choosing connection in real time.
Relational intelligence is the set of capabilities that enables leaders and teams to stay aware under pressure, communicate with clarity, and strengthen collective impact.
If you’re ready to elevate performance, deepen connection, and unlock sustainable growth, let’s explore what’s possible together.
Rachel Rosenberg, Founder & C.E.O of 33 Group
“In a matter of one session Alita recognized and surfaced issues that our team had been struggling to articulate, much less address. We left the experience with a deeper understanding of our values, our culture and our non-negotiables. Alita is a master at giving honest reflections and accelerating self-awareness. After partnering with her I feel equipped to navigate our ever-evolving team dynamics and the elusive complexities of the human experience!”
Joanna Griffiths, Founder & CEO at Knix
“We knew that we wanted to set up an Embedded Coaching function at Knix but candidly didn’t know where to start. Alita’s team took the time to understand our organization, culture and objectives and found us an incredible coach. I’ve received a ton of positive feedback from employees about how grateful they are to have coaching in-house, my only regret is that I didn’t do it sooner!”